![]() With a mission to create a planet positive and sustainable environment, Brave Robot found a dairy alternative that ultimately requires less water, land, animals and energy in comparison to traditional industrial farming. And while you’re enjoying the animal-free, dairy based ice cream without all the stomach cramps, you can rest assured knowing you’re doing something good for the planet too. The best part is that while Brave Robot technically contains dairy and milk proteins, it is only a replica of the real thing, so it is considered vegan- and lactose-free. I never would have thought I’d be eating ice cream made in a science lab but here we are! Science does its magic, and the result is the non-animal whey protein, or ‘dairy,’ that is used in Brave Robot Ice Cream. To spare you the scientific details, Perfect Day is essentially made in a lab by fermenting microflora (which contains the same genetic blueprint as typical whey protein) with plant sugars. ![]() Non-animal whey protein is the same whey you’d find in cow’s milk, except zero cows are involved.” “ We use Perfect Day non-animal whey protein to make Brave Robot Ice Cream. I try not to get distracted by the bright blues and purples jumping off the screen and head straight for the FAQs: Massive, swirled ice cream scoop moons and planets in a galactic world cover the screen – a futuristic galaxy made purely of ice cream. I’m brought to the Brave Robot website and there is an explosion of color. I took a closer look at the packaging… “Better with Perfect Day.” I immediately needed to know more and pulled out my phone for a rapid Google frenzy in the middle of the ice cream aisle. There is just something missing… literally.īut then I came across Brave Robot – made with the dairy we know and love, yet it’s… animal-free? But how? More importantly, how have I never heard of this before, and could it be as good as the real thing? ![]() It leaves you with a feeling of wanting more. Perfect Day's protein production reduces greenhouse gas emissions by at least 85%, and up to 97%, compared to conventional production methods of bovine whey, as stated in its ISO-certified, third party-validated life cycle assessment from WSP.I’ve tried almost all of the dairy alternatives when it comes to ice cream – almond or oat, cashew or coconut – and I must say, they usually don’t hit the sweet spot the way a typical, creamy, dairy-based ice cream does. ![]() The product's low carbon footprint (approximately 34% lower when compared to traditional dairy ice cream, according to the company) is in part made possible by its use of animal-free whey protein from Perfect Day. The initial findings of that study show that the absolute carbon footprint for its ice cream pint is 0.76 kgCO2e, or the equivalent of driving 1.9 miles in a passenger car ( EPA Greenhouse Gas Equivalencies Calculator). The company says that this is in responds to retailers and consumers' demand for more sustainable options with smaller environmental footprints.Īs part of The Urgent Company's mission to deliver more planet-friendly alternatives, the brand is conducting an independent Life Cycle Assessment. Brave Robot Ice Cream, launched by The Urgent Company, announced that it will publish its carbon footprint on packaging.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |